THINKGREEN

Secrets of the Trade Last season, in order to augment our 4 inch and 6 inch container sales, we experimented with planting up mixed Sedum & Sempervivum containers in various sizes and types. We planted up shallow hypertufa containers in the spring and plastic bowl shaped containers in early summer. The plastic containers were a big hit for early summer sales. We sold around 700 of them to retail nurseries. The bowls used were 12", 14" & 16" (30 cm, 36 cm, 41 cm) in the colors 'terra cotta' and 'stone white'. The 'stone white' containers were very difficult to sell, so we eventually ended up transplanting all of them back into 'terra cotta' colored containers. All sizes sold, but the 12" (30 cm) size sold 4 to 1 over the other two sizes. The wholesale price on the 12" (30 cm) size was $14.00 USA. Price point seemed to be an important issue in the summer months. Larger sizes had too high of a price ...

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